With so many families reunited during the yuletide weekend, Universal Pictures’ strategy of introducing a family comedy into the theatrical mix seems to have paid off. Despite a heavy saturation of 3D releases and a blizzard blanketing the eastern seaboard during the holiday, the studio brought back their Fockers clan for a third tale. Little Fockers---the latest installment in their Meet the Parents franchise---found themselves in 3,536 theaters and unwrapped $48.3 million in receipts from its Wednesday launch.
With $34.0 million of that being over the last three days it was good enough for the holiday victory. Falling short of the $60 million predictions, the studio can take some comfort from the fact that the threequel also won the foreign box office race by grabbing another $27 million from 37 international territories as well. Overall, they managed a 5-day global cume of $75.3 million. A decent beginning for a film which cost only $100 million to produce.
Following in 2nd place over the holiday was Joel and Ethan Coen’s western remake of True Grit. Paramount Pictures’ drama hauled in $25.6 million on 3,047 theaters, which makes for a respectable $8,402 per showing across the nation. With the release also being introduced into theaters on Wednesday, the film managed to find $36.8 million for its 5-day gross. It’s a great launch for the film since the Coen brothers kept the budget down to a lowly $38 million in coin.
Rank | Movie | Weekend | Theaters | Average | Total | Budget |
1 | Little Fockers | $34.0 mil | 3,536 | $9,620 | $48.3 mil | $100 |
2 | True Grit | $25.6 mil | 3,047 | $8,402 | $36.8 mil | $38 |
3 | Tron Legacy | $20.1 mil | 3,451 | $5,826 | $88.2 mil | $170 |
4 | The Voyage of the Dawn Treader | $10.8 mil | 3,350 | $3,224 | $63.9 mil | $155 |
5 | Yogi Bear | $8.8 mil | 3,515 | $2,504 | $36.7 mil | $80 |
6 | The Fighter | $8.5 mil | 2,511 | $3,385 | $27.5 mil | $25 |
7 | Gulliver’s Travels | $7.2 mil | 2,546 | $2,828 | $7.2 mil | ---- |
8 | Black Swan | $6.6 mil | 1,466 | $4,502 | $29.0 mil | $13 |
9 | Tangled | $6.6 mil | 2,582 | $2,525 | $143.7 mil | $260 |
10 | The Tourist | $5.7 mil | 2,756 | $2,068 | $41.1 mil | $100 |
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